How to Create a QR Code with a Logo
A logo in the center of a QR code signals who it belongs to and makes people more comfortable scanning it. It works because QR codes carry built-in error correction — but that budget is finite.
Why a center logo works at all
QR codes store redundant data so they still decode when part of the pattern is dirty, creased or covered. A logo occupies part of that redundancy. The more of the pattern you cover, the less damage tolerance remains for real-world wear.
Choosing the right logo file
- Prefer SVG or transparent PNG — clean edges read better at small sizes
- Use a simple mark or monogram rather than a full lock-up with text
- Avoid thin strokes and detailed illustrations
- Match the logo's visual weight to the code's contrast
Sizing and clearance
Keep the logo around 25–35% of the code's width and leave a small margin of background around it so the mark does not visually merge into the modules. Hiding the background dots behind the logo keeps both the mark and the pattern legible.
Test the result properly
Scan the exported file, not the on-screen preview, and test at the final printed size. If a scan hesitates, shrink the logo slightly or increase the printed dimensions.
Ready to make one?
Generate a QR code with a logo